theRACK for Recruitment Teams
Recruitment use cases
Every market, every agent, every fair
International recruitment teams ship market-specific campaigns, agent toolkits, fair snapshots and multilingual prospectuses from one platform. Update once, deploy everywhere, see what works in which country.
Market-specific prospectuses
India, Vietnam, Nigeria, Brazil. Localised imagery, scholarships, CTAs per market.
Agent and partner toolkits
Branded per agent. Updates flow automatically. No emailed PDFs the night before a fair.
Why recruitment teams pick theRACK
Faster shipping. Smarter targeting. No more outdated PDFs in agent inboxes.
Here's what changes when your recruitment team moves off PDFs and PowerPoint.
Market-by-market visibility
Country, language, fair, agent, source. Built-in analytics, not bolted on.
Agent speed
Update fees once. Every agent's link reflects it in seconds.
Localised, not just translated
Different imagery and framing per market, not per language.
Fair-day analytics
Per-fair QR codes. See which markets engaged, which fairs paid back the flights.
24-hour updates
Send a change, applied within 24 hours. Dedicated CSM included.
Compliant by default
WCAG 2.1 AA, GDPR with DPA, server-side rendered.
Proof, not promises
Numbers from real recruitment cycles
Across 75+ HE clients running theRACK as their content engine.
1M+
Publication views across HE clients in the last 12 months
112
Countries reached without a single print run
86%
Of HE clients rate built-in analytics useful or better
3 weeks
From kickoff to your first live campaign
Onboarding for recruitment teams
From kickoff to live in three weeks
The pattern that's onboarded international recruitment functions at 75+ universities. No dev tickets, no migration project, no procurement headaches.
1. Discovery week
We audit your recruitment content, map priority markets, align on reporting.
2. Build and review
We rebuild market prospectuses, agent toolkits and fair snapshots. You sign off.
3. Launch and partner
Go live. Quarterly business reviews. 24-hour update SLA from day one.
Use cases for recruitment
The publications international recruitment teams ship most
Six theRACK use cases that turn agents, fairs and country campaigns into measurable pipeline.
Digital Prospectus
Mobile-first prospectus, updated centrally, trackable per section.
Agent Materials
Brand-controlled, per-agent assets with full conversion tracking.
Event Snapshots
Bite-size publications for fairs, open days and recruitment events.
Location Guide
Sell the city alongside the institution. Lifestyle, costs, culture.
Student Guide
Answer the why-here question for offer holders and prospects.
English Language Programmes
ELP, pathway and foundation programmes for international prospects.